CIMcloud Blog

Jack Evans

Recent Posts

CIMcloud & GDPR: What You Need To Know

Posted by Jack Evans on May 17, 2018 10:39:38 AM

Europe’s General Data Protection Regulation (GDPR) comes into effect on May 25th, 2018. Stronger rules on data protection mean EU citizens have more control over their data.

Let’s start with a short disclaimer. We are not lawyers. This blog post is not legal advice and is for informational and/or educational purposes only. Any reliance you place on such information is therefore strictly at your own risk.

Essentially, please seek legal advice about GDPR compliance if you haven’t already done so. Only qualified legal professionals will be able to give you and your business the best advice.

With that out of the way, let’s dive into what GDPR is and what CIMcloud is doing in response to it.

The great thing about e-commerce is that it’s easier than ever to grow your business beyond your borders—but when you’re selling in multiple countries, you need to know a bit more about how they do business and what's required to comply with their laws.

There’s a new regulation coming to the European Union in 2018, called the General Data Protection Regulation (GDPR). The rest of this blog outlines important information on the GDPR and what this new regulation means to your business.

Read More

Topics: B2B e-Commerce, Company News

CIMcloud CEO Joins Industry Thought Leaders on Enterprise Software Podcast

Posted by Jack Evans on Jun 8, 2017 3:00:00 PM

CIMcloud CEO, Brian Seidel, joined the Enterprise Software Podcast as their guest for this week's episode titled "Citizenship and CIMcloud". The Enterprise Software Podcast is hosted by our good friends Darcy Boerio (DAB Partners), Bob McAdam (Dynamic Communities) and Todd McDaniel (Dynavistics), giving their audience an opportunity to hear valuable insights and information on various Enterprise Software topics.

Read More

Topics: Customer Interaction Management

How Online Ordering Helps Protect Your Business

Posted by Jack Evans on May 31, 2017 3:15:00 PM

We've all been in a situation where you are placing an order and think to yourself, "I'm not sure they're going to get my order right". Regardless of industry, customers now have more leverage than ever due to the amount of competition in the market and therefore won't settle for subpar experiences. When you mess up a customer order, or even leave them thinking you did, their perception of your organization will be changed and you may have lost a customer for life. 

Businesses, and particularly ones that sell B2B, need to do everything in their power to proactively remove any doubt customers may have about their ability to deliver on expectations. An easy way to accomplish this is to offer self-service alternatives (like a Customer Portal) that empower customers to order whenever they want and places responsibility for the actual input of the order in their hands, not your employees. Giving customers the ability to order online can be a massive differentiator for your organization and goes a long way towards protecting your business from the pitfalls of unavoidable human errors. 

Read More

Topics: Customer Interaction Management

Why Integrate Your CRM

Posted by Jack Evans on May 23, 2017 9:25:00 AM

Maintaining long-term relationships with customers is a challenge for B2B companies that has and always will exist, regardless of who your customers are or what you sell to them. 

Technological advances have allowed the emergence of solutions like Customer Relationship Management (CRM), designed to provide employees with a tool to more efficiently keep and grow these relationships. While traditional CRM software has removed the need to track customer information on handwritten notes, it still falls short of the goal to "maintain and perfect customer relationships" for one key reason: It lacks integration with customer-specific data sources, like your ERP accounting system and other business applications. 

Read More

Topics: Customer Interaction Management

Employee Spotlight: Daniel Carton

Posted by Jack Evans on May 22, 2017 10:30:00 AM

Daniel Carton has been part of the CIMcloud team for over a year, serving as an intern before coming on full time in January of 2017. Before joining the team, Daniel worked in a software lab at the University of South Carolina while he was working on his undergraduate and graduate degrees. 

As a member of the CIMcloud Small Development Team, Daniel works with sites that are not yet live to the public doing site enhancements. He spends a large part of his days working on custom development and code base alterations, doing everything from rearranging site elements to a completely new implementation. Daniel brings a high level of expertise and has already accomplished a lot in his various roles here, and is a survivor of the the infamous Intern Nerf Assault

Read More

Topics: Culture, Employee Features

CIMcloud Takes on Sage Summit 2017 in Atlanta

Posted by Jack Evans on May 16, 2017 1:58:21 PM

Sage Summit 2017 was one for the books!

The CIMcloud team hit the road last week for Sage Summit 2017 in Atlanta and, needless to say, it was an awesome couple of days. Sage Summit has always been a great chance to reconvene with some of our longtime customers and partners, but it's also a great opportunity to meet new people and share ideas. Between all the valuable information learned at the information sessions, and idea sharing throughout the days and nights, Sage Summit proved why it's a can't miss event each and every year.

Read More

Topics: Company News

Why You Need ERP-Integrated Applications

Posted by Jack Evans on May 11, 2017 8:05:00 AM

Empowering customers and employees with tools can be an invaluable asset for your business, enabling more effective and efficient customer interactions. An E-Commerce presence and CRM solutions are just two examples of the vast amount of “tools” designed to improve the way customers and companies interact, but what is really needed for these tools to be valuable: DATA.

Whether it’s the data used to power the application, or the resulting information from usage, these tools are only as valuable as the information displayed to and resulting from users. So whether it’s due to a poor integration or re-keying errors, if the applications used by your employees and customers display inaccurate data, what are they really accomplishing?

Read More

Topics: Customer Interaction Management

Why You Need A Cloud Data Hub

Posted by Jack Evans on May 8, 2017 3:05:00 PM

As you begin reading this, stop and think about all the different business applications you use every single day just to do your job (if you opened this via email, that's one of them).

While email is a somewhat basic application, more complex solutions like marketing automation, CRM and B2C retail shopping carts are being utilized every day, and generating a massive amount of data each time they are used (all of which is valuable). But what happens to all this data?

If you aren't using a cloud data hub to move data back and forth between applications, then there's a good chance that all the information generated is long gone. 

Read More

Topics: Customer Interaction Management

What Are Customer "Interactions"

Posted by Jack Evans on May 4, 2017 3:15:00 PM

The relationship between customers and the organizations trying to earn their business has always centered around two groups of activities; transactions and everything else. In the B2B selling world, the traditional ABC (Always Be Closing) approach has given way to a new selling style focused on building and maintaining relationships with customers. While transactions are the goal, everything else is what actually allows the sale to even happen. Without everything else, you've lost.

Whether it's a personal friendship or a business partner, building strong relationships requires a massive amount of interaction between two parties as they build trust and rapport with one another. These interactions enable you to even be considered an option in the market and ultimately shape a customer's decision on whether or not to buy. Most importantly, desirable interactions with customers generate return business and create evangelist in the market to promote your business. 

Which leads me back to the original question at hand; what exactly are all of these "interactions" that a company needs to capitalize on? 

Read More

Topics: Customer Interaction Management

CRM: It's Not Just For Sales Reps

Posted by Jack Evans on May 4, 2017 9:50:00 AM

Employees need tools that allow them to focus more time on building relationships and growing sales, and less time tracking down simple information or dealing with unnecessary requests. The quick-fire solution for many companies is to purchase a traditional CRM software, designed to empower your salesforce with a customer management tool.

But what if the information inside this tool is not accurate or valuable?

And what about the rest of your employees?

Read More

Topics: Customer Interaction Management