CIMcloud Blog

Ashley Fenlon

Ashley Fenlon is a Content Marketing Specialist for Website Pipeline

Recent Posts

Does Website Pipeline Offer SEO Services?

Posted by Ashley Fenlon on Sep 30, 2016 10:15:00 AM


Many current and potential customers of Website Pipeline are thinking about Search Engine Optimization for their new website. 

And rightly so - search engines like Google can either be your worst enemy or your best friend, depending on how much effort you put into optimization.

Ignoring best practices like keywords and metadata can bury your website in rankings, making it very difficult for potential customers to find you.

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Topics: B2B e-Commerce

Why Data Accuracy in ERP-Integration Matters

Posted by Ashley Fenlon on Sep 26, 2016 3:08:19 PM

More than ever, mid-size businesses are dependant on sync tools and other software to allow the information in their ERP to be unlocked and used to power e-commerce, payment portals, and sales rep tools on their website.

This data is the backbone, if you will, of all the customer activity functions that now more than ever are taking place online.

If you’re depending on a website to do what it needs to do (which is a lot), you need to make sure that infrastructure is rock solid.

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Topics: B2B e-Commerce, ERP-Integrated eCommerce

Employee Spotlight: Patrick Scherz

Posted by Ashley Fenlon on Sep 26, 2016 10:35:00 AM

Pat Scherz is an official "Sales Guy" here at Website Pipeline - meaning when someone comes to us in need of ERP-integrated websites or tools, he's the one on the phone finding out what their businesss needs, if our software is the best solution, answering all their questions, and ultimately getting a quote in their hands so they can make a well-informed decision. 

With a wide range of entrepreneurial experience, from business ownership to operation, he was well prepared when a new opportunity came along with Website Pipeline - and after seeing what he had already accomplished on his own, we couldn't wait to get him on board and put his talents to good use solving problems for our prospective customers. 

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Topics: Culture, Employee Features

Employee Spotlight: Ted Goudie

Posted by Ashley Fenlon on Sep 19, 2016 10:00:00 AM

Ted Goudie is the Marketing Director at Website Pipeline. What all does that entail? Planning and executing large-scale digital campaigns mostly - but also making sure we watch at least one funny cat video per day, taking lots of pretty pictures around the office, and keeping the front desk candy bowl sufficiently stocked at all times.

Since moving from Michigan to join the team in early 2015, he has greatly increased the company's Marketing chops, growing our digital footprint and helping us reach more customers than ever before.

He is the original mastermind behind our regularly scheduled employee spotlight posts, and as such has managed to escape becoming the subject of one himself... until now.  

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Topics: Culture, Employee Features

Employee Spotlight: Jack Evans

Posted by Ashley Fenlon on Sep 6, 2016 10:23:00 AM

Jack Evans has been with Website Pipeline almost 3 years now.

Prior to joining the team, he served as an Officer in the Navy, spent 16 years working as an Engineer, Plant Manager, and ERP Implementation Director,  and another 5 years in ERP Application Management.

He is a true expert in ERP integration, and has put that expertise to good use as a Team Lead on the Project Management team. As a Project Manager, his daily responsibilities revolve around progressing new websites through the many stages of implementation until they are ready to go live. 

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Topics: Culture, Employee Features

Why Sage Summit?

Posted by Ashley Fenlon on Aug 30, 2016 11:11:30 AM

Website Pipeline has always gone all out at Sage's annual tradeshow, Sage Summit.

Watch our video to find out why this event is so important to our company, our partners, and our customers.

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Topics: Sage ERP, Culture, Company News

Employee Spotlight: Lisa Seidel

Posted by Ashley Fenlon on Aug 29, 2016 10:00:00 AM

Lisa Seidel has been with Website Pipeline since the very beginning, jumping in the trenches to help out the young company.

She has seen the small startup grow over the years, and go through many changes - from taking phone calls in her basement office to celebrating success as a 100% debt-free and profitable website enterprise.

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Topics: Culture, Employee Features

How To Write A Great Support Ticket

Posted by Ashley Fenlon on Aug 25, 2016 9:46:09 AM

Miscommunication is an inevitable part of life.

As humans beings, we all sometimes struggle with getting our point across effectively - the more complex the subject matter, the more communication tends to break down.

When it comes to writing something as important as a support ticket, many people are at a loss as to what they should include, and how to communicate a technical issue to their IT support team.  

Thankfully, there are certain guidelines you can follow which prevent much of the back-and-forth that adds time and frustration to the entire process. 

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Topics: B2B e-Commerce

Employee Spotlight: Ray Scarborough

Posted by Ashley Fenlon on Aug 22, 2016 9:30:00 AM


Ray Scarborough has been with the company as a Sales Consultant for a mere 4 months, and in that short time has already had the privilege of ringing that famous Website Pipeline bell. Every day since then, he has been chasing the dragon, putting his heart and soul into one day hearing that glorious bell ring again. 

As one of the newer additions to our Sales team, he spends much of his time learning about the Website Pipeline product offering, and making sure he knows the answers to any questions our potential customers might have. He does, however, have an edge over other newcomers; he is a veteran of the ERP industry, having started one of the first Microsoft Dynamics reseller agencies in South Carolina in 2002.

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Topics: Culture, Employee Features

Website Pipeline Receives 6th Consecutive Inc5000 Recognition

Posted by Ashley Fenlon on Aug 19, 2016 2:45:21 PM

Website Pipeline, the market leader in ERP-integrated e-commerce, announced that the company has been named to Inc. Magazine's "Inc. 5000" list of the fastest-growing private companies in America.

This is the sixth consecutive year that Website Pipeline has made the Inc. 5000 list.

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Topics: Company News